Wednesday, June 24, 2009

Freemium Thinking

A few cosmic forces aligned last week. On Monday (June 15), Wired Magazine’s editor-in-chief, Chris Anderson, gave a thought-provoking speech on the future of free products. Anderson’s core belief is that any product sucked into the digital realm will ultimately end up being given away for free. Meanwhile, in Minnesota, a 32 year-old mother of four named Jammie Thomas-Rasset was pondering the actions of a jury who had just fined her $1.9 million for music copyright violations. Her decision to illegally share MP3 files by Green Day and Sheryl Crow (among others) via the P2P service Kazaa had caused her long-running battle with the music industry to come to an unfortunate ending.

Read full article here.